White-Label DSP Suite
AdKernel’s White-Label DSP Suite is an all-in-one trading desk solution. A feature rich bidder suite made for agencies, networks, and in-house media buying that need an enterprise level trading desk for connecting SSPs, exchanges and direct publishers and advanced campaign management features.
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[tab_menu key=’SSP’ header=’Interfaces’ content=’Self-serve admin, publisher and advertiser interfaces’]
[tab_menu key=’DSP’ header=’Infrastructure’ content=’Our world class hosting and development features’]
[tab_menu key=’ANL’ header=’Targeting’ content=’The targeting features available to DSP buyers’]
[tab_menu key=’OPT’ header=’Optimization’ content=’Bid optimizers and automated KPI targeting’]
[tab_menu key=’ADM’ header=’Integrations’ content=’Exchange integrations, traffic scoring and 3rd party integrations’]
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Interfaces
Self-serve admin, publisher and advertiser interfaces
We support white-label ready interfaces for advertisers, direct publishers and campaign managers, including:
- Fully Hosted, White-label Ready: Run on your own domain
- Customizable Design and Logos
- Self Serve Ad Campaign Manager
- Display, Native and Video campaign support
- Self Serve Advertiser UI for reporting or campaign management
- Fast, Multidimensional (Drill-down) Reporting
- Direct Publisher interface
- Management consoles for all aspects of operation
- Invoice management
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[container class=’tabs-content-holder tabs-menu-content DSP’ ]
Infrastructure
Our world class hosting and development features
World class hosting infrastructure from a leader adserving (handling over 200 Billion requests per day):
- Real-time stats processing
- Fast Geo-Distributed Servers
- 3rd Party Stats Aggregation/Consolidation
- Full Management via REST API
- Video and Image CDN For Ad Creatives
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Targeting
The targeting features available to DSP buyers
Targeting options including contextual, device, demographic and multi-factor retargeting
- Geo-location (Cities and Zip Code Level)
- Real-time Contextual Targeting (Topic and Keyword)
- User Language
- IDFA (Device IDs, Advertising IDs) for Mobile
- Device Types
- OS Version
- Multi-factor Retargeting
- Blacklisting & Whitelisting for all targeting features
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Optimization
Automatic Bid optimization and KPI targeting
Bid Optimization and KPI Automation: True AI that enables optimization of campaigns for target KPIs (Impressions, Clicks and Multi step conversions via pixels or S2S integrations)
- AI Bid Optimization Engine
- S2S/Pixel Conversion Tracking
- Multi-step Conversion tracking;
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[container class=’tabs-content-holder tabs-menu-content ADM’ ]
Integrations
Exchange integrations, traffic scoring and 3rd party integrations
Third-party integrations with the leading IVT fraud solutions, conversion tracking software, SSPs, Exchanges and DSPs
- Exchange Integrations Available: Google ADX, AppNexus and 50+ major DSPs
- Connect Direct Publishers via Header Bidding or Tags
- Direct Payment Integrations with all major Gateways and providers
- Traffic Fraud Prevention: Use any Pixel (Forensiq, IAS, MOAT, Double Verify, Protected Media and beyond.
- Demographic Data: 3rd Party Data Segments via LiveRamp
- Mobile Analytics (Kochava + more)
- Real-time Intent DMP
- Ads.txt Validation
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Ask For a Demo
Contact Us
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